Loymax, 2025
From version 21.1
edited by Vera Retyeva
on 2025/07/02 09:37
Change comment: There is no comment for this version
To version 18.1
edited by Anastasia Lozinskaia
on 2025/07/02 08:11
Change comment: Renamed back-links.

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1 -XWiki.VeraRetyeva
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29 29  * [[Customer information>>doc:Main.Usage.Smart_Communications.Customers.All_customers.WebHome]]. List of customers and customer profiles. Easy search by personal details and purchases.
30 30  * [[User segments>>doc:.Customers.User_segments.WebHome]]. Creation and editing customer segments in the [[Segment Builder>>doc:.Customers.User_segments.Segment_builder.WebHome]]. [[Metrics >>doc:.Customers.User_segments.Segment_builder.Metrics.WebHome]]applied in the **Segment Builder**. [[Examples of building segments in Smart Communications>>doc:.Customers.User_segments.Segment_builder.Segment_examples.WebHome]].
31 31  * [[RFM segments>>doc:.Customers.RFM_segmentation.WebHome]] — segmentation of customers based on their purchase data: purchase recency, purchase frequency and amount of money spent by customers.
32 -* [[Target audiences>>doc:.Customers.Target_audiences.WebHome]] (TA). Adding customers to a target audience. Managing the list of target audiences. [[Import of target audiences>>doc:.Customers.Target_audiences.WebHome||anchor="HImportingtargetaudiences"]].
32 +* [[Target audiences>>doc:.Customers.Tags.WebHome]] (TA). Adding customers to a target audience. Managing the list of target audiences. [[Import of target audiences>>doc:.Customers.Tags.WebHome||anchor="H41843C43F43E44044244643543B43543244B44543044343443844243E440438439"]].
33 33  )))
34 34  |(% style="width:346px" %)(((
35 35  (% class="lead" %)
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43 43  )))
44 44  |(% style="width:346px" %)(((
45 45  (% class="lead" %)
46 -[[Mass messaging>>doc:.Mass_messaging.WebHome]]
46 +[[Mass messaging>>doc:.Mass_mailings.WebHome]]
47 47  )))|(% style="width:1056px" %)(((
48 -* [[Creating>>doc:.Mass_messaging.WebHome]] mass messaging. Mailing [[settings>>doc:.Mass_messaging.Mailing_settings.WebHome]].
49 -* [[Email mass messaging>>doc:.Mass_messaging.Email_mass_messaging.WebHome]] and [[templates >>templates]]for emails.
50 -* [[SMS mass messaging>>doc:.Mass_messaging.SMS_mass_messaging.WebHome]]. Viber > SMS cascade mailings.
51 -* [[Push mass messaging>>doc:.Mass_messaging.Push_mass_messaging.WebHome]] to a group of customers.
52 -* Personalization of mailings using the [[Template Engine>>doc:.Mass_messaging.Template_engine.WebHome]].
53 -* [[Messaging calendar>>doc:.Mass_messaging.Messaging_calendar.WebHome]], [[report >>doc:.Mass_messaging.Mailing_report.WebHome]]and visualization of the mailing volume.
54 -* [[Quality of contact information>>doc:.Mass_messaging.Contact_data_quality.WebHome]].
55 -* [[A/B testing>>doc:.Mass_messaging.A_B_testing.WebHome]] in a mailing.
56 -* [[Synchronization of subscriptions>>doc:.Mass_messaging.Subscription_synchronization.WebHome]]  in case of integrated Loymax Loyalty and Smart Communications modules.
48 +* [[Creating >>doc:.Mass_mailings.WebHome]]mass messaging. Mailing [[settings>>doc:.Mass_mailings.mailing_settings.WebHome]].
49 +* [[Email mass messaging>>doc:.Mass_mailings.Emails.WebHome]] and [[templates>>doc:.Mass_mailings.Emails.Templates.WebHome]] for emails.
50 +* [[SMS >>doc:.Mass_mailings.SMS_mailings.WebHome]]mass messaging. Viber > SMS cascade mailings.
51 +* [[Push mass messaging>>doc:.Mass_mailings.Push_mailings.WebHome]] to a group of customers.
52 +* Personalisation of mailings using the [[Template Engine>>doc:.Mass_mailings.Template_builder.WebHome]].
53 +* [[Messaging calendar>>doc:.Mass_mailings.Mailing_calendar.WebHome]], [[report>>doc:.Mass_mailings.Mailing_report.WebHome]] and visualisation of the mailing volume.
54 +* [[Recommendations for quality mailings>>doc:.Mass_mailings.High-quality_mailings_recommendations.WebHome]]: [[Postmaster settings>>doc:.Mass_mailings.High-quality_mailings_recommendations.Post_master.WebHome]], [[DNS>>doc:.Mass_mailings.High-quality_mailings_recommendations.DNS_configuring.WebHome]] and [[Avatar for email>>doc:.Mass_mailings.High-quality_mailings_recommendations.Mail_avatar.WebHome]]. [[IP address warming up>>doc:.Mass_mailings.High-quality_mailings_recommendations.Mail_avatar.WebHome]] and [[Blacklist exit>>doc:.Mass_mailings.High-quality_mailings_recommendations.Blacklist.WebHome]].
55 +* [[Quality of contact information>>doc:.Mass_mailings.Contact_data_quality.WebHome]].
56 +* [[A/B testing >>doc:.Mass_mailings.A_B_testing.WebHome]]in a mailing.
57 +* [[Synchronization of subscriptions >>doc:.Mass_mailings.Mailing_Loyalty_SC.WebHome]] in case of integrated Loymax Loyalty and Smart Communications modules.
57 57  )))
58 58  |(% style="width:346px" %)(((
59 59  (% class="lead" %)
60 -[[Polls>>doc:.Polls.WebHome]]
61 +[[Polls>>doc:.Survey.WebHome]]
61 61  )))|(% style="width:1056px" %)(((
62 -* [[Creating and sending polls>>doc:.Polls.WebHome]] to customers.
63 -* [[Branding>>Branding]] of pages with polls.
63 +* [[Creating and sending polls>>doc:.Survey.WebHome]] to customers.
64 +* [[Branding >>doc:.Settings_SC.Design.WebHome]]of pages with polls.
64 64  )))
65 65  |(% style="width:346px" %)(((
66 66  (% class="lead" %)
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73 73  (% class="lead" %)
74 74  [[Control groups>>doc:.Control_groups.WebHome]]
75 75  )))|(% style="width:1056px" %)(((
76 -* [[Creating >>doc:.Control_groups.WebHome]]control groups and use of control groups in [[mass messaging>>doc:.Mass_messaging.WebHome]] and [[campaigns>>doc:.Campaigns.WebHome]].
77 -* Evaluation how the communication affects customer behaviour in a segment using control groups via [[mailing reports>>doc:.Mass_messaging.Mailing_report.WebHome]] and [[campaign reports>>doc:.Campaigns.Report.WebHome]].
77 +* [[Creating >>doc:.Control_groups.WebHome]]control groups and use of control groups in [[mass messaging>>doc:.Mass_mailings.WebHome]] and [[campaigns>>doc:.Campaign_list.WebHome]].
78 +* Evaluation how the communication affects customer behaviour in a segment using control groups via [[mailing reports>>doc:.Mass_mailings.Mailing_report.WebHome]] and [[campaign reports>>doc:.Campaign_list.Campaign_report.WebHome]].
78 78  )))
79 79  |(% style="width:346px" %)(((
80 80  (% class="lead" %)
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85 85  * Managing [[dictionaries>>doc:.Settings_SC.Directories.WebHome]]. Adding new elements to a dictionary. System dictionary [[Unsubscribe reasons>>doc:.Settings_SC.Directories.WebHome||anchor="H42143844144243543C43D44B43944143F44043043243E44743D43843A2241F44043844743843D44B43E44243F43844143A43822"]].
86 86  * Creating a [[group of watchers>>doc:.Settings_SC.Observers.WebHome]] that will participate in mailings.
87 87  * Managing System access for [[users>>doc:.Settings_SC.Users.WebHome]] that are granted permissions to work with Smart Communications.
88 -* Creating and editing [[mailing categories>>doc:.Settings_SC.Mailing_categories.WebHome]] when sending [[mass messages>>doc:.Mass_messaging.WebHome]] to customers.
89 +* Creating and editing [[mailing categories>>doc:.Settings_SC.Mailing_categories.WebHome]] when sending [[mass messages>>doc:.Mass_mailings.WebHome]] to customers.
89 89  * Creating [[global control groups>>doc:.Settings_SC.Global_control_group.WebHome]] to assess efficiency of communication campaigns and optimize the marketing and communication strategy.
90 90  * [[Work with containers>>doc:Main.Integration.Integration_of_SC.JS_tracker.WebHome||anchor="05"]]. i.e. individual product lists of customers.
91 91  * Identification of product catalogues. Information of how to create [[classifiers >>doc:.Settings_SC.Classifiers.WebHome]] and apply them in the [[Segment builder>>doc:.Customers.User_segments.Segment_builder.WebHome]].
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134 134  **Read also:**
135 135  
136 136  * [[General information about Loymax Smart Communications >>doc:Main.General_information.Smart_Communications.WebHome]]
137 -* [[Basic concepts and features of Smart Communications>>doc:Main.General_information.Smart_Communications.Basic_concepts_SMC.WebHome]]
138 +* [[Basic concepts and features of Smart Communications>>doc:Main.General_information.Smart_Communications.Basic_terms.WebHome]]
138 138  * [[Plugin that enables Loymax Smart Communications>>doc:Main.Installation_and_configuration.Extra_modules.Plugins_and_adapters.Plugins_list.WebHome||anchor="Smart Communications"]]
139 139  * [[Frequently asked questions>>doc:Main.Frequently_asked_questions.SmartCom_FAQ.WebHome]] related to Smart Communications
140 140  )))
Created 2024/06/05 08:40
Last edited 2025/07/09 07:09

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