Retail Engine, 2026

Changes for page Non-event communication

From version 2.1
edited by Mariia Safronova
on 2026/09/07 11:28
Change comment: There is no comment for this version
To version 1.1
edited by Andrej Rylov
on 2025/11/01 06:56
Change comment: There is no comment for this version

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1 -XWiki.safronovams
1 +XWiki.arylov
Content
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1 1  (% class="lead" %)
2 2  The primary goal of this type of communication is to capture the LP Member’s attention and encourage active engagement in the Loyalty Program.
3 3  
4 -This communication type is not linked to [[events>>doc:Main.Usage.MMP.Marketing.Offers.Event_catalog.WebHome]] within the Retail Engine system. There are **three main types** of non-event communication available in the System:
4 +This communication type is not linked to [[events>>doc:Main.Usage.MMP.Marketing.Offers.Event_catalog.WebHome]] within the Loymax system. There are **three main types** of non-event communication available in the System:
5 5  
6 6  {{toc depth="2" start="2"/}}
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52 52  |(% style="border-color:white" %)(((
53 53  ==== {{id name="001"/}}1. Offers ====
54 54  
55 -One available communication channel with LP Members is the **Offers** section in the [[Personal account>>doc:Main.Usage.Personal_account.Typical_processes.Offers_view.WebHome]] and the [[Mobile application>>doc:Main.Usage.Mobile_application.Typical_processes.Offers_view.WebHome]]. In the Retail Engine Platform section [[Promo content>>doc:Main.Usage.MMP.Communications.Promotion_materials.Creating_promotion_materials.WebHome]], you can create content for publication in the PA and MA. If no [[target audience>>doc:Main.Usage.MMP.CRM.Target_groups.WebHome]] (TA) is selected when creating the content, the offer will be visible to all LP Members. Display timing can be configured—for example, show the offer several days before it starts and automatically hide outdated promotions.
55 +One available communication channel with LP Members is the **Offers** section in the [[Personal account>>doc:Main.Usage.Personal_account.Typical_processes.Offers_view.WebHome]] and the [[Mobile application>>doc:Main.Usage.Mobile_application.Typical_processes.Offers_view.WebHome]]. In the Loymax Platform section [[Promo content>>doc:Main.Usage.MMP.Communications.Promotion_materials.Creating_promotion_materials.WebHome]], you can create content for publication in the PA and MA. If no [[target audience>>doc:Main.Usage.MMP.CRM.Target_groups.WebHome]] (TA) is selected when creating the content, the offer will be visible to all LP Members. Display timing can be configured—for example, show the offer several days before it starts and automatically hide outdated promotions.
56 56  
57 57  ==== {{id name="003"/}}2. Personalized products ====
58 58  
Created 2025/11/01 06:56
Last edited 2026/09/09 09:39

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