Changes for page Communication channels

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4	4	The system supports the following customer communication methods:
5	5
6	6	* **Standard channels**:
7		-** SMS — messages can be sent via various protocols, for example, [[Smstraffic>>https://www.smstraffic.ru/]], [[Devino>>https://devinotele.com/]], [[StreamTelecom>>https://stream-telecom.ru/]], as well as via the [[SMPP protocol>>doc:Main.Installation_and_configuration.Extra_modules.Gateaway_and_proxy.Sms_gateways.Creating_SMPP_gateway.WebHome]].
8		-** Email — messages can be sent via a [[dedicated gateway>>doc:Main.Installation_and_configuration.Extra_modules.Gateaway_and_proxy.Email_gateways.Configuration_email_gateway.WebHome]] through the [[Devino Telecom>>https://devinotele.com/]] provider or using the [[SMTP protocol>>doc:Main.Installation_and_configuration.Extra_modules.Gateaway_and_proxy.Email_gateways.WebHome]].
9		-** Push — messages are delivered via [[Microsoft Azure>>doc:Main.Installation_and_configuration.Extra_modules.Gateaway_and_proxy.Push_gateways.Configuration_push_with_azure.WebHome]] gateways or through providers such as [[Firebase Cloud Messaging and Apple Push Notification>>doc:Main.Installation_and_configuration.Extra_modules.Gateaway_and_proxy.Push_gateways_FCM.WebHome]] and [[Huawei Mobile Services>>doc:Main.Installation_and_configuration.Extra_modules.Gateaway_and_proxy.Push_gateways_HMS.WebHome]].
10		-** Viber — messages are sent via Devino Telecom and SMSTraffic providers.
	7	+** SMS — messaging can be sent via various protocols, for example, [[Smstraffic>>https://www.smstraffic.ru/]], [[Devino>>https://devinotele.com/]], [[StreamTelecom>>https://stream-telecom.ru/]], as well as via the [[SMPP protocol>>doc:Main.Installation_and_configuration.Extra_modules.Gateaway_and_proxy.Sms_gateways.Creating_SMPP_gateway.WebHome]].
	8	+** Email — messaging is sent via a [[dedicated gateway>>doc:Main.Installation_and_configuration.Extra_modules.Gateaway_and_proxy.Email_gateways.Configuration_email_gateway.WebHome]] through the [[Devino Telecom>>https://devinotele.com/]] provider or using the [[SMTP protocol>>doc:Main.Installation_and_configuration.Extra_modules.Gateaway_and_proxy.Email_gateways.WebHome]].
	9	+** Push — messaging is delivered via [[Microsoft Azure>>doc:Main.Installation_and_configuration.Extra_modules.Gateaway_and_proxy.Push_gateways.Configuration_push_with_azure.WebHome]] gateways or through providers such as [[Firebase Cloud Messaging and Apple Push Notification>>doc:Main.Installation_and_configuration.Extra_modules.Gateaway_and_proxy.Push_gateways_FCM.WebHome]] and [[Huawei Mobile Services>>doc:Main.Installation_and_configuration.Extra_modules.Gateaway_and_proxy.Push_gateways_HMS.WebHome]].
	10	+** Viber* — messaging is sent via Devino Telecom and SMSTraffic providers.
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	12	+*//Access to Viber is restricted in the Russian Federation. Usage in other countries is carried out by Companies in compliance with local legislation.//
	13	+
12	12	* **Social networks**:
13		-** messages are sent via groups and communities on social networks (VKontakte, Odnoklassniki). For more details on Loymax integration with social networks, see [[here>>doc:Main.Usage.Social_networks.WebHome]].
14		-* **Personal account** and **Mobile application** — the customer/LP Member receives information about offers including personal offers configured in the Loyalty Program using the [[content library>>doc:Main.Usage.MMP.Communications.Promotion_materials.WebHome]].
15		-* **Receipt message** and **Cashier message** — using the [[Receipt message>>doc:Main.Usage.MMP.Marketing.Offers.Action_catalog.Cheque_message.WebHome]] and [[Cashier message>>doc:Main.Usage.MMP.Marketing.Offers.Action_catalog.Cashier_message.WebHome]] actions.
	15	+** Via groups and communities on social networks (VKontakte, Odnoklassniki). For more details on Loymax integration with social networks, see [[here>>doc:Main.Using.Social_networks.WebHome]].
	16	+* **Personal account** and **Mobile application** — the customer/LP Member receives information about offers and personal offers configured in the Loyalty Program using the [[content library>>doc:Main.Using.MMP.Communications.Promotion_materials.WebHome]].
	17	+* **Receipt message** and **Cashier message** — using the [[Receipt message>>doc:Main.Using.MMP.Marketing.Offers.Action_catalog.Cheque_message.WebHome]] and [[Cashier message>>doc:Main.Using.MMP.Marketing.Offers.Action_catalog.Cashier_message.WebHome]] actions.
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17	17	LP Members can [[manage>>doc:Main.Installation_and_configuration.System_configuration.Internal_settings.Subscribes.WebHome]] their subscriptions to various [[messaging types>>doc:.Non-event_communication.WebHome||anchor="H42043044144144B43B43A438"]].
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21	21	The system also integrates with [[Loymax Smart Communications>>doc:Main.General_information.Smart_Communications.WebHome]], enabling automated communication with LP Members. Learn more in the [[dedicated article>>doc:Main.General_information.Smart_Communications.WebHome]].
22	22	)))
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24		-Communication can be categorized by two parameters: whether or not it is triggered by an event, and by the timing of message delivery.
	26	+Communication can be categorized by two parameters: whether it is triggered by an event and the timing of the message delivery.
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26	26	(% class="table-bordered" style="width:auto" %)
27	27	(% class="info" %)|**Parameter**|**Types**|**Description**
28	28	|Event trigger|(((
29		-* [[Event communication>>doc:Main.Usage.Communications_ways.Event_communication.WebHome]]
30		-* [[Non-event communication>>doc:Main.Usage.Communications_ways.Non-event_communication.WebHome]]
	31	+* [[Event communication>>doc:Main.Using.Communications_ways.Event_communication.WebHome]]
	32	+* [[Non-event communication>>doc:Main.Using.Communications_ways.Non-event_communication.WebHome]]
31	31	)))|(((
32	32	**Event communication** is activated or deactivated based on actions taken by the customer/LP Member within the system.
33	33
34		-**Non-event communication** is initiated at the marketer’s discretion. The marketer configures [[mass messaging>>doc:Main.Usage.MMP.Communications.Mailings.WebHome]] or [[promo content>>doc:Main.Usage.MMP.Communications.Promotion_materials.WebHome]] for customers or LP Members.
	36	+**Non-event communication** is initiated at the marketer’s discretion. The marketer configures [[mass messaging>>doc:Main.Using.MMP.Communications.Mailings.WebHome]] or [[promo content>>doc:Main.Using.MMP.Communications.Promotion_materials.WebHome]] for customers or LP Members.
35	35	)))
36	36	|Timing of delivery|(((
37	37	* Instant communication
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43	43	)))
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45	45	|(% style="border-color:white" %)(((
46		-When [[creating a mailing>>doc:Main.Usage.MMP.Communications.Mailings.Mailing_creating.WebHome]] (for example, [[SMS>>doc:Main.Usage.MMP.Communications.Mailings.Mailing_creating.Creating_of_smsl_mailing.WebHome||anchor="Start_SMS_mailing"]]), there are two launch options: **Send now** and **Schedule**.
	48	+When [[creating a mailing>>doc:Main.Using.MMP.Communications.Mailings.Mailing_creating.WebHome]] (for example, an [[SMS>>doc:Main.Using.MMP.Communications.Mailings.Mailing_creating.Creating_of_smsl_mailing.WebHome||anchor="Start_SMS_mailing"]]), there are two launch options: **Send now** and **Schedule**.
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48	48	* Selecting the first option triggers immediate delivery after creation — this is classified as **instant communication**.
49		-* Selecting the second option allows the marketer to specify a start date — creating a **delayed communication**.
	51	+* Selecting the second option allows the marketer to specify a launch date — creating a **delayed communication**.
50	50	)))|(% style="border-color:white; width:30%" %){{lightbox image="start.png" width="300"/}}