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Wiki source code of Target Audiences


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Vera Retyeva 1.1 1 (% class="box" %)
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3 Contents:
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5 {{toc depth="1"/}}
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8 = Adding and removing customers =
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10 There are two ways to add or remove customers to/from a target audience:
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12 1. (((
13 **From a user segment**.
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Andrej Rylov 8.1 15 * Create a [[new segment>>doc:Main.Usage.Smart_Communications.Customers.User_segments.Segment_builder.WebHome]] or open an existing segment from the [[segment list>>doc:Main.Smart_Communications.SMC_Use.Customers.User_segments.WebHome]].
Vera Retyeva 1.1 16 * Click the icon **Include in a target audience**:
17 [[image:Tag.png]]
Vera Retyeva 3.1 18 * Select the required action (add or remove) and choose the desired audience from the dropdown list:
Vera Retyeva 1.1 19 [[image:Target_audience.png]]
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Andrej Rylov 9.1 22 **In a campaign editor**. Include the [[Add to audience>>doc:Main.Smart_Communications.SMC_Use.Campaigns.Actions.WebHome||anchor="HAddtoaudienceA0"]] action to the campaign chain.
Vera Retyeva 1.1 23 )))
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25 = Managing target audiences =
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27 A list of all available target audiences is displayed in the **Customers → Target audiences** section of the menu.
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29 The following information is shown for each target audience:
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31 * Name;
32 * Number of customers included in the audience;
33 * Date when the target audience was set.
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35 |(% style="border-color:#ffffff; text-align:center" %)[[image:TA_list.png]]
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Andrej Rylov 5.1 37 Clicking the **audience name** opens a list with all customers included in that audience:
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39 |(% style="border-color:#ffffff; text-align:center" %)[[image:TA_customer_list.png]]
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Andrej Rylov 6.1 41 Click a customer’s **ID** to open their [[profile>>doc:Main.Smart_Communications.SMC_Use.Customers.All_customers.WebHome||anchor="HCustomerprofile"]]. You will find all target audiences of this customer listed in the **Tags (target audience)** section of the customer profile.
Vera Retyeva 1.1 42
43 = Importing target audiences =
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45 Audiences can be imported from a file:
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47 * File-based audience import allows to create user segments based on data from a file. Requirements to file: CSV format, UTF-8 encoding.
48 * The audience import is performed by clicking on the **Import audiences** button in the **Customers → Target audiences** section:
49 [[image:Import.png]]
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Vera Retyeva 2.1 51 Target audience import page layout:
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Vera Retyeva 2.1 53 |(% style="border-color:#ffffff; text-align:center" %)[[image:TA_import_tab.png]]
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Vera Retyeva 2.1 55 Select the **Import Mode**:
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Vera Retyeva 2.1 57 * Set one target audience to all customers from this file;
58 * Assign each customer from this file the target audience specified in the file. This mode allows assigning different target audiences to customers.
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Vera Retyeva 2.1 60 In the first case, the file should contain only one column with customer identifiers. These may be **identifiers** used in Smart Communications or those from the Partner system that feeds data into the service.
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Vera Retyeva 2.1 62 File example:
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66 ##123;
67 124;
68 125;
69 245.##
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Vera Retyeva 2.1 72 In the second case, a respective **target audience** should follow the **customer identifier**. They should be separated by a semicolon.
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74 (% class="box" %)
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76 ##123; Audience 1
77 124; Audience 2
78 125; Audience 3
79 245; Audience 4##
80 )))
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Vera Retyeva 2.1 82 When uploading a file, specify which type of **identifier** is used in the file:
Vera Retyeva 1.1 83
Vera Retyeva 2.1 84 [[image:Data_format.png]]