Wiki source code of 3.4. Campaign report
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11.1 | 1 | If a [[mass messaging>>doc:Main.Smart_Communications.SMC_Use.Mass_messaging.WebHome]] is sent as part of a [[campaign>>doc:Main.Smart_Communications.SMC_Use.Campaigns.WebHome]], you can view its report. To do this, go to **Campaigns** in the left navigation menu, select the campaign, and click **Report**. |
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11.1 | 3 | |(% style="border-color:#ffffff; text-align:center" %){{lightbox image="Campaign_report.png" width="1200"/}} |
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11.1 | 5 | The campaign report resembles the [[mailing report>>doc:Main.Smart_Communications.SMC_Use.Mass_messaging.Mailing_report.WebHome]] but has specific features. It consists of 5 blocks: |
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11.1 | 7 | 1. [[Orders>>doc:Main.Smart_Communications.SMC_Use.Mass_messaging.Mailing_report.WebHome||anchor="02"]]; |
| 8 | 1. [[Control group report>>doc:Main.Smart_Communications.SMC_Use.Control_groups.WebHome||anchor="report"]]; | ||
| 9 | 1. [[Email opens by hour>>doc:Main.Smart_Communications.SMC_Use.Mass_messaging.Mailing_report.WebHome||anchor="03_1"]]; | ||
| 10 | 1. [[Mailing efficiency>>doc:Main.Smart_Communications.SMC_Use.Mass_messaging.Mailing_report.WebHome||anchor="04"]]; | ||
| 11 | 1. [[Product sales>>doc:Main.Smart_Communications.SMC_Use.Mass_messaging.Mailing_report.WebHome||anchor="05"]] (not available by default). | ||
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| 13 | (% class="box infomessage" %) | ||
| 14 | ((( | ||
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11.1 | 15 | **Note**: |
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11.1 | 17 | * A campaign may combine [[multiple communication channels>>doc:||anchor="06"]]. |
| 18 | * You can view a [[report for a specific campaign action>>doc:||anchor="07"]]. | ||
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1.1 | 19 | ))) |
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11.1 | 21 | === {{id name="06"/}}Multiple communication channels in a campaign === |
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11.1 | 23 | A campaign may include multiple communication channels. In this case, you can view **Mailing effectiveness** for the entire campaign or for email/SMS/push individually. |
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11.1 | 25 | By default, the report shows data for all channels: |
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11.1 | 27 | |(% style="border-color:#ffffff; text-align:center" %){{lightbox image="image.avif" width="1000"/}} |
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11.1 | 29 | To view the report only for [[SMS mailings>>doc:Main.Smart_Communications.SMC_Use.Mass_messaging.SMS_mass_messaging.WebHome]] within the campaign, click the SMS icon: |
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11.1 | 31 | |(% style="border-color:#ffffff; text-align:center" %){{lightbox image="image.avif" width="1000"/}} |
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1.1 | 32 | |
| 33 | (% class="box infomessage" %) | ||
| 34 | ((( | ||
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11.1 | 35 | Multiple SMS mass messagings may be sent within a single campaign. The SMS report includes data for all SMS mass messagings in that campaign. |
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1.1 | 36 | ))) |
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11.1 | 38 | === {{id name="07"/}}Action-level campaign report === |
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11.1 | 40 | If multiple mass messagings were sent within a campaign, you can view separate statistics for each. To do this, on the [[Campaigns>>path:/features/campaigns/spisok-kampanii]] page, enter campaign editing mode by clicking **Edit**: |
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| 42 | |(% style="border-color:#ffffff; text-align:center" %){{lightbox image="Edit_en.png" width="1000"/}} | ||
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11.1 | 44 | |(% style="border-color:white; width:995px" %)Select the mass messaging action for which you want to view the report. Enter the action’s editing mode by right-clicking it and clicking the edit icon.|(% style="border-color:white; text-align:center; width:444px" %)[[image:Edit_SMS_en.png]] |
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1.1 | 45 | |(% style="border-color:white; width:995px" %)((( |
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11.1 | 46 | Click **View report** at the bottom of the opened window. |
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1.1 | 47 | |
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11.1 | 48 | The report layout matches the standard [[mailing report>>doc:Main.Smart_Communications.SMC_Use.Mass_messaging.Mailing_report.WebHome]] exactly. |
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| 50 | (% class="box infomessage" %) | ||
| 51 | ((( | ||
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11.1 | 52 | Multiple SMS mass messagings may be sent within a single campaign. The **Send SMS** action report displays data only for that specific SMS mass messaging. |
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1.1 | 53 | ))) |
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11.1 | 54 | )))|(% style="border-color:white; width:444px" %)[[image:Stats_en.png]] |