Wiki source code of 3. Campaigns


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Andrej Rylov 12.1 4 A **Campaign **is a communication chain that describes the rules of interaction between Loymax Smart Communications and [[customers>>doc:Main.Smart_Communications.SMC_Use.Customers.All_customers.WebHome||anchor="Profile"]]. A campaign consists of one [[trigger>>doc:Main.Smart_Communications.SMC_Use.Campaigns.Triggers.WebHome]] and one or more [[actions>>doc:Main.Smart_Communications.SMC_Use.Campaigns.Actions.WebHome]]. Campaigns can be linear or non-linear, i.e. contain branches.
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Andrej Rylov 7.1 9 The **Campaign **section is available for viewing and editing only for users with the following permission: **Platform user has the permission to view and edit campaigns in Smart Communications module**.
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Vera Retyeva 4.1 13 **Campaign example**:
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17 If a customer has made an order:
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19 1. Wait for one hour.
20 1. Send an email.
21 1. Wait for three days.
22 1. If the email has not been opened, send a text message to the customer, if the phone number is available.
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Andrej Rylov 10.1 25 There is an option to set rules for a campaign to limit the number of customers that cab be added to a chain. For example, you can allow for customers to re-enter the campaign not earlier than in a year. For more information, refer to a separate [[article>>doc:Main.Smart_Communications.SMC_Use.Campaigns.Campaign_creation.WebHome]].
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Andrej Rylov 14.1 27 It is also possible set up [[attribution rules>>doc:Main.Smart_Communications.SMC_Use.Receipt_attribution.WebHome]] for a campaign to associate receipts with this campaign.
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Vera Retyeva 1.1 29 The **Campaigns **section displays the list of all campaigns.
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31 |(% style="border-color:#ffffff; text-align:center" %){{lightbox image="Campaign_en.png" width="1000"/}}
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Andrej Rylov 7.1 33 Overall campaign** metrics** are shown at the top of the section:
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35 * **Number of active campaigns**;
Vera Retyeva 4.1 36 * **Total orders **— number of receipts/orders associated with the campaign;
37 * **Total value of orders **— amount of receipts/orders associated with the campaign.
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39 The following **parameters **are displayed for each campaign:
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41 * **Status** (active/not active/suspended);
42 * **Name**;
Vera Retyeva 4.1 43 * **Orders **— number of receipts/orders associated with the campaign;
44 * **Total value of orders** — total amount of receipts/orders associated with the campaign;
Vera Retyeva 1.1 45 * **Created at **— date of creation;
46 * **Updated at** — date of campaign updating;
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Andrej Rylov 7.1 48 If the **Only active** check box is selected, the list shows only active campaigns. There is also an option to set the number of campaigns to be displayed per page.
49 To find the desired campaign in the list, use the search bar. You can search by campaign name and by creation date.
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51 Clicking on the **campaign name **opens a page for campaign viewing and editing.
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53 |(% style="border-color:#ffffff; text-align:center" %)[[image:attach:Campaign_name.png]]
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55 It is possible to perform the following actions with the campaigns:
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Andrej Rylov 10.1 57 * [[**Create new campaigns**>>doc:Main.Smart_Communications.SMC_Use.Campaigns.Campaign_creation.WebHome]];
Vera Retyeva 1.1 58 * **Edit**;
59 * **Copy**;
60 * **Delete**;
Andrej Rylov 11.1 61 * [[**View the campaign statistics**>>doc:Main.Smart_Communications.SMC_Use.Campaigns.Report.WebHome]].