Loymax, 2026

From version 18.1
edited by Mariia Safronova
on 2026/09/11 09:47
Change comment: There is no comment for this version
To version 17.1
edited by Vera Retyeva
on 2026/09/07 09:19
Change comment: There is no comment for this version

Summary

Details

Page properties
Title
... ... @@ -1,1 +1,1 @@
1 -Loymax Smart Communications
1 +Retail Engine Smart Communications
Author
... ... @@ -1,1 +1,1 @@
1 -XWiki.safronovams
1 +XWiki.VeraRetyeva
Content
... ... @@ -1,5 +1,5 @@
1 1  (% class="lead" %)
2 -Loymax Smart Communications is a platform for automating communications with Loyalty Program members.
2 +Retail Engine Smart Communications is a platform for automating communications with Loyalty Program members.
3 3  
4 4  This module allows automating communications for large customer bases, ranging from tens of thousands to tens of millions of customers. By building detailed profiles of Loyalty Program members, the platform can segment the customer database based on any data and properties of LP Members. As a result, the profile data of particular LP Members, as well as data about their purchases, website behavior, viewing of specific products, etc. can be used for communications with clients (sending newsletters, offers, and information about accrual of bonus points). In this scenario, personalized mailings generate genuine interest in the LP members and motivate them to take active steps within the Loyalty Program.
5 5  
... ... @@ -14,7 +14,7 @@
14 14  
15 15  = Working with customer base and generating customer profiles =
16 16  
17 -Loymax Smart Communications allows you to create a structured customer base through generation of comprehensive LP Member profiles based on their personal data and their actions in the System.
17 +Retail Engine Smart Communications allows you to create a structured customer base through generation of comprehensive LP Member profiles based on their personal data and their actions in the System.
18 18  
19 19  |(% style="border-color:#ffffff; width:897px" %)(((
20 20  Each LP Member profile is formed according to certain rules and standards set in the System, and contains the maximum known information about the Member:
... ... @@ -156,5 +156,5 @@
156 156  * [[Integration of Smart Communications>>doc:Main.Smart_Communications.SMC_integration.WebHome]]
157 157  * [[Data transfer from DWH to Smart Communications>>doc:Main.Usage.Services_interaction.DWH_SMC.WebHome]]
158 158  * [[Data transfer from Loyalty Platform to Smart Communications via RabbitMQ>>doc:Main.Usage.Services_interaction.Event_transmission.WebHome]]
159 -* [[Loymax Smart Communications user guide>>doc:Main.Smart_Communications.SMC_Use.WebHome]]
159 +* [[Retail Engine Smart Communications user guide>>doc:Main.Smart_Communications.SMC_Use.WebHome]]
160 160  )))