Changes for page Product recommendations for personalized mailings and website
From version 23.1
edited by Anastasia Zanina
on 2026/09/08 08:58
on 2026/09/08 08:58
Change comment:
Renamed back-links.
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... ... @@ -293,7 +293,7 @@ 293 293 The **Personalized Product Recommendations** algorithm is an ensemble of multiple models and algorithms. Its foundation is the [[Collaborative Filtering>>https://en.wikipedia.org/wiki/Collaborative_filtering]] technique. 294 294 Using this method within an ensemble of models—alongside other algorithms—produces more relevant product recommendations for each customer. 295 295 296 -**Collaborative filtering** is a method for generating predictions (recommendations) in [[recommendation systems>>doc:Main.General_information. Retailengine_Loyalty.Recommendation_systems.WebHome]] by leveraging known preferences (ratings) from a group of customers to predict unknown preferences for another customer.296 +**Collaborative filtering** is a method for generating predictions (recommendations) in [[recommendation systems>>doc:Main.General_information.Loymax_Loyalty.Recommendation_systems.WebHome]] by leveraging known preferences (ratings) from a group of customers to predict unknown preferences for another customer. 297 297 298 298 The core assumption of this method is: customers who have purchased similar products/categories in the past are likely to make similar future purchases of other products they haven’t bought yet—but that their nearest “neighbors” (i.e., customers with highly similar purchase histories) have purchased. 299 299 ... ... @@ -307,7 +307,7 @@ 307 307 **See also:** 308 308 309 309 * [[Configuring product recommendations>>doc:Main.Smart_Communications.SMC_Use.Recommendations.WebHome]] 310 -* [[Recommendation System Integration>>doc:Main.General_information. Retailengine_Loyalty.Recommendation_systems.WebHome]]310 +* [[Recommendation System Integration>>doc:Main.General_information.Loymax_Loyalty.Recommendation_systems.WebHome]] 311 311 * [[Omnichannel strategy>>doc:Main.General_information.Omnichannel.WebHome]] 312 312 * [[Attributes Related to Retail Engine AI>>doc:Main.Usage.MMP.Admin_panel.Customer_attributes.Attributes.WebHome||anchor="ML"]] 313 313 * [[Personal Offers Using Machine Learning Mechanics>>doc:Main.Installation_and_configuration.Extra_modules.CommunicationService_ML.WebHome]]